Industry
Food
Deliverables
Branding
Visual identity
Packaging
Website
Photography
Year
2024
Location
New York, USA
Read case study below
Brewing bold identity for a modern coffee brand.
Hiphip partnered with Nord Studio to reimagine their visual identity and packaging for a new generation of coffee drinkers. The goal: build a brand that feels fresh, expressive, and instantly recognizable on shelf and screen alike.
The project, The Perfect Coffee, combined strategic branding with vibrant packaging design and a responsive website experience. Drawing from Hiphip’s playful brand personality, we introduced bold typography, a modular layout system, and immersive product photography that highlights their colorful lineup of roasts. The result is a brand presence that feels confident, joyful, and unmistakably modern.
